Contact: Stephen Wayhart, BrandMill, LLC – 412.401.0555; stephen.wayhart@brandmill.com 

BrandMill Takes Marketing Ride with Kennywood Entertainment 

Marketing network will help brand strengthen its interactive marketing effort and build guest loyalty 


PITTSBURGH, December 2, 2003 – BrandMill, a virtual marketing network based in Pittsburgh, PA today announced a new client relationship with Kennywood Entertainment the largest amusement park company in Pennsylvania.

“We are delighted to be taking the ultimate marketing thrill ride with Kennywood,” said president Stephen Wayhart. “We’re honored to be working for such a respected and fun institution and are committed to helping them profitably drive guest visits and loyalty.” 

BrandMill has been retained by the 100+ year old entertainment property to strengthen its interactive marketing effort and profitably drive brand loyalty. 

About BrandMill 
For companies that need to profitably grow revenue and brand loyalty, BrandMill provides a virtual team of marketing experts that delivers actionable integrated marketing solutions and systems.  Unlike a typical full service Advertising Agency or in–house marketing department with limited personnel and expensive overhead, BrandMill draws from its global marketing network to deploy unique teams of specialists for every engagement to satisfy a firm’s key marketing communications needs on time and on budget. For more information visit www.brandmill.com

About Kennywood Entertainment
Founded in 1898 as a small trolley park near Pittsburgh, Kennywood Entertainment is the largest amusement park company in Pennsylvania. Kennywood owns and operates the world famous and National and State Historic Landmark Kennywood Park - regarded as America's finest traditional amusement park and one of the oldest in the nation, Idlewild and SoakZone, Sandcastle Waterpark and Riverplex and old-fashioned picnic park. For more information visit www.kennywood.com.

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